Samsung Galaxy J3
In almost every Samsung smartphone review, I mention how this Korean brand is struggling in the budget segment of the Indian market. The story of Samsung is one of a kind. It shows what happens if a brand is too proud to change its approach.
It all started when smaller Indian and Chinese brands like Micromax, Gionee, and Xiaomi started making smartphones. At that time, Samsung’s budget devices used to feature idle CPUs and age-old versions of Android. People were fed up with this kind of cheap strategy that forced everyone to spend more money if they wanted a performing smartphone.
On the hand, mobile phones manufactured by the above-mentioned smaller brands were more powerful and capable. Therefore, people decided to ditch Samsung for good.
Now, Samsung is regretting the strategy it adopted four years back and is trying to get back its lost reputation. In a recent attempt, the brand has launched the Galaxy J3 smartphone in India. It is available in the market with a price tag of 8,990 rupees exclusively at snapdeal.com. It will be available at other e-shopping websites very soon, though.
Same Old Design but Improved Build Quality
Samsung might have changed the design policy of its flagship devices but its entry-level smartphones are still carrying an age-old design. I must admit though the brand has used some good quality materials while making the Galaxy J3. The phone feels great in the hand. Its textured back panel offers a nice grip, which means the J3 will not slip out easily.
This smartphone is available in multiple colors including gold, white, and black. Samsung has placed the power button on the right side and volume rockers on the left.
The designers have also used a nice trick to fool user’s eyes in believing that this phone has zero size bezels by painting them black. When the device is locked or display is not active, you cannot really tell where the bezels end and from where the screen starts.
Color AMOLED Display
I must admit, Samsung makes the best smartphone displays out there. The Galaxy J3 features a 5-inch super AMOLED screen and packs a resolution of 1280 X 720 pixels. The pixel density of 294 PPI is not bad considering the price.
The display generates all the colors accurately and offers wide viewing angles. It is a perfect platform for media consumption.
The phone does not feature a light sensor, which means users will have to rely on their hand to change the brightness of the screen.
Runs on Android Lollipop
The Galaxy J3 runs Android 5.1.1 lollipop right out of the box. Samsung has heavily customized the interface but the phone still manages to offer a fluent experience to users. The smartphone also comes with an inbuilt theme engine and Samsung’s market lists a number of themes online.
One disappointing thing about the J3 is it offers only a two-finger multi-touch. It will seriously affect your gaming experience.
Samsung has equipped the Galaxy J3 with a 1.5 GHz quad-core processor, but the performance of a phone does not always depend on the clock speed. This processor is based on Cortex A7 architecture, which is too old to be used today.
Out of 1.5 GB of RAM, around 750 MB remains free on the first boot. It offers 8 GB of internal storage wherein the user available memory is limited to around 4.7 GB only. Luckily, you can install a microSD card and the app data is also movable to external storage. The phone features a Mali-400 MP2 graphic processor that fails to improve the gaming performance of the Galaxy J3.
Asphalt 8 is just not playable on this phone as it suffers from frame drops even at the lowest graphic settings.
I would also like to add, though, for an average user who uses a phone for just making calls and watching videos, this phone is a perfect buy. Its 2600 mAh battery lasts for more than a day on single charge. The Galaxy J3 also supports USB OTG.
S Bike Mode
In TV adverts, Shahid Kapoor teases the Galaxy J3 with a feature called S Bike Mode. This functionality will actually prove to be quite useful for people who use motorbikes as their main transport medium.
The Galaxy J3 offers NFC connectivity and Samsung ships an NFC sticker (for S Bike Mode) in the packaging box, which you can stick to a motorbike or on a helmet. The S Bike Mode activates when the user taps the phone on this sticker.
In this mode, the smartphone only rings if you are receiving an urgent call. However, you can only answer this call if your motorbike is moving at a speed less than 10 KM per hour.
The optical performance of the Galaxy J3 has greatly impressed me. It’s eight MP rear shooter captures accurate colors and generates detailed images. The five MP Selfie camera is great for taking group photos. Unfortunately, the phone is limited to recording 720p videos only. This will seriously affect the sales of the Galaxy J3.
- Bright and colorful display panel
- Manageable camera performance
- S Bike Mode is quite useful but it is more like a software feature than a hardware one
- Nice build quality
- Good battery backup
- Not good for playing games
- 2-point Multi-touch
- No light sensor
- Cannot be used in a VR headset as it lacks gyroscope
S Bike Mode is a useful feature but you should not buy this phone just because of it. Overall, the Galaxy J3 is a great phone for average users who are not into gaming. It features a powerful battery, takes decent images, and looks attractive.